Research Recap: Issue #33
Deloitte’s 12th annual predictions for the Technology, Media and Telecommunications (TMT) sector was recently released. This 2013 edition, similar to previous years, is one of my favorites because...
View ArticleResearch Recap: Issue #34
PricewaterhouseCoopers recently released a great study, one of the best I’ve seen in a while. Demystifying the Online Shopper: 10 Myths of Multichannel Retailing is a survey of 11,000+ shoppers in 11...
View ArticleResearch Recap: Issue #35
The tragic events that unfolded at the Boston marathon resulted in a watershed moment in media history, particularly for Twitter. As long as there has been journalism, there has been the “scoop” and...
View ArticleResearch Recap: Issue #36
Yesterday the Advertising Research Foundation was in Minneapolis. While this was mostly an event to drum up new members as well as a “dry run” for its big event next month in New York, I still found...
View ArticleResearch Recap: Issue #37
I’ve been reading a lot about content binging of late. OK, let me rephrase. I’ve been reading and doing a lot of content binging of late. Binge viewing, or watching multiple episodes of a program in...
View ArticleResearch Recap: Issue # 38
JiWire’s latest Mobile Audience Insights Report, covering 2Q13, is stocked with some good insights into how people are utilizing mobile when it comes to their retail habits. Time and space limitations...
View ArticleResearch Recap: Issue #39
A few of us Haworthians sat in on a presentation hosted by Ad Age yesterday that featured data from Kantar Media. Despite the fact it was a sales presentation for Kantar’s suite of products, it doesn’t...
View ArticleResearch Recap Issue #40 – November 15, 2013
When the second issue of Common Sense Media’s Zero to Eight: Children’s Media Use in America was released a few weeks ago the headlines screamed the most alarming stats. Such as 38% of kids under two...
View ArticleResearch Recap – Issue #40
Big industry news last week that didn’t seem to get much attention outside of journalists on the media beat was the Supreme Court’s ruling that the Federal Communications Commission (FCC) does not have...
View ArticleResearch Recap – Issue #41
Frankly, I’ve grown weary of hearing about millennials, the media darling du jour. Millennials are crazy about mobile! Millennials’ media habits are a harbinger of what’s to come! Millennials are...
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